CNN Digital

branding digital

While serving as Executive Creative Director for CNN Digital, I presided over an award-winning re-branding and re-design of the user experience of all domestic and international CNN.com products. This included mission writing, brand strategy and multiple logo designs, mobile, apps, blogs, video players, and collaborations with Facebook to co-invent "the news feed," used for the first time during the inauguration, and introduced to the world as Facebook Connect on the homepage. View more details